We are a clothing brand, created to encourage the strength of pursuing self identity.
I would like to become an ambassador for those who are yet to establish a sense of identity and belonging. Being there myself, it’s scary I’m not going to lie, but I want to cultivate a family for those who may feel insecure as I once was.
This message isn’t only for indigenous people but for anybody that feels a disconnect from self identity.
Hence the birth of indiGEN official, a clothing brand that’s inspired by our indiGENous people and the interGENerational trauma we’ve faced and risen above.
- Isaiah Karaitiana (founder of indiGEN official©)